Overview

Bank Connect, built by Cloud Maven, Inc., is a fully native Salesforce AppExchange application that integrates Plaid — a leading financial data and identity verification platform — directly into Salesforce. It gives teams secure, real-time access to bank account verification, transaction history, income and employment data, identity verification, and investment/asset data, all without leaving Salesforce.

It's built for the teams who make decisions based on a customer's financial picture: lenders and specialty finance brokers, property managers and leasing companies, fintech and payment providers, and any Salesforce-native business that needs reliable financial verification built into its existing workflows.

Bank Connect is built to turn manual financial verification into an instant, automated, audit-ready process.

• Eliminate manual data collection. Bank data, income, and identity are retrieved directly from Plaid instead of requiring PDFs or manual document uploads.

• Speed up decisions. Real-time account, balance, income, and identity data accelerates onboarding, underwriting, and credit decisions.

• Reduce fraud risk. Instant account ownership verification plus Plaid's KYC and identity signals help catch fraud before it happens.

• Verify identity with Plaid IDV. Document checks, selfie matching, SMS verification, and automated risk screening layer directly on top of account data, so you can meet KYC/AML requirements without building your own identity verification flow.

• Improve accuracy. Data sourced directly from financial institutions reduces manual entry errors.

• Initiate payments in the same flow. Once an account is verified, generate processor tokens or initiate ACH and domestic/international payments directly — no separate payment integration required.

• Stay inside Salesforce. Verification, reporting, and automation all live on the records your team already works in.

Whether you're a lender, a leasing company, or a fintech platform, Bank Connect helps your team make faster, better-informed financial decisions.

At its core, the platform handles six things:

• Connects bank accounts — securely links a customer's bank account through Plaid, supporting 11,000+ financial institutions.

• Verifies identity — confirms legal name, address, phone, and email against financial institution records for KYC/AML, with optional Plaid IDV (document checks, selfie match, SMS verification) for deeper risk screening.

• Retrieves financial data — pulls balances, up to 24 months of categorized transactions, and investment/asset holdings.

• Verifies income & employment — validates income from payroll, bank deposits, or uploaded documents.

• Initiates payments — generates processor tokens or initiates ACH and domestic/international payments once an account is verified.

• Automates verification workflows — sequences and automates verification steps using Salesforce Flows, Triggers, and scheduled batches.

1. Connect — the customer securely links their bank account via the Plaid Link UI embedded in Salesforce.

2. Verify — Bank Connect retrieves account, identity, income, or asset data based on the verification type configured.

3. Sync — results post back to the Salesforce record automatically, with no manual re-entry.

4. Automate — Flows, Triggers, and scheduled batches can sequence verifications, refresh balances, and send reminders without manual intervention.

5. Report — built-in reports and dashboards turn verification data into decision-ready insights.

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Bank Connect is built on a native integration with Plaid, plus optional document-intelligence integrations:

• Plaid — bank account verification, identity, balance, transactions, income, and investment data

• Salesforce Flow, Triggers & Batch — automation for verification sequencing and scheduled refreshes

What's Next

• New to Bank Connect? Start with the Admin Guide to complete installation and configuration.

• Want the full functional breakdown? See Features.

Contact

Questions about Bank Connect? Reach out to your Cloud Maven account team.